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Khairul Nizam bin Surbaini, Mr.

Mr. Khairul Nizam Bin Surbaini

Senior Lecturer

Department of Business & Management

UNITEN Business School (KSHAS)

03-89212020 (Ext: 3350)

Academic Qualifications

  • Master in Business Administration, UiTM (2003)
  • BBA (Hons) Marketing, UiTM (2000)
  • Diploma in Business Studies, UiTM (1998)

Working Experience

Position Place of Work Start End
Lecturer Kolej Shahputra, Kuantan 2003 2007
Personel Administration Master Builders (M) Sdn Bhd 1995 1996

Courses Taught

No specialized courses (length > 7) listed.

Professional Associations

  • World Economics Association (WEA): Normal Member (2023)
  • Persatuan Sains Sosial Malaysia (PSSM): Normal Member (2023)
  • Institute of Marketing Malaysia: Normal Member (2023)
  • Institute of Marketing Malaysia: Normal Member (2013)
  • Malaysia Institute of Management (MIM): Normal Member (2013)
  • Perstuan Sains Sosial Malaysia: Normal Member (1)

Recent Notable Publications

1.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Analysis Of Halal-Related Studies In The Dynamics Of Halal Food Industry. 11Th International Economics, Business And Management Conference (Dec 2025). Journal. Cited: MyCITE

2.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Bibliometric Analysis Of Halal-Related Studies In The Dynamics Of Halal Industry. Asian Scholars Network (Dec 2025). Journal. Cited: MyCITE

3.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Bibliometric Analysis Of Halal-Related Studies In The Dynamics Of Halal Industry. 11Th International Economics, Business & Management Conference (Iebmc) (Nov 2025). Conference Proceeding. Cited: MyCITE

4.

Adnan Bin Abd. Hamid; Mafuzah Bte. Mohamad; Khairul Nizam Bin Surbaini; Azrinawati Bte Mohd Remali @ Abdul Jalil; Mohamad Sukiman Bin Ishak. Towards Sustainable Energy Culture: Understanding Economic And Environmental Predictors Of Energy-Saving Behaviour Among Malaysian University Students. International Journal Of Business And Technology Management (Ijbtm)/11Th International Economics & Business Management Conference (Iebmc 2025) (Nov 2025). Journal. Cited: MyCITE

5.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Bibliometric Analysis Of Halal-Related Studies In The Dynamics Of Halal Food Industry . 11Th International Economics, Business And Management Conference (Nov 2025). Conference Proceeding. Cited: MyCITE

6.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Nor Hazlin Bte Nor Asshidin; Khairul Nizam Bin Surbaini; Azmer Ezwan Abdullah. A Bibliometric Analysis Of Omnichannel And Customer Satisfaction. Environment-Behaviour Proceedings Journal (Sep 2023). Conference Proceeding. Cited: ISI

7.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Nor Hazlin Bte Nor Asshidin; Khairul Nizam Bin Surbaini; Azmer Ezwan Abdullah. Mobile Touchpoint And Customer Effort: A Case Of A Leading Energy Firm In Malaysia. Environment-Behaviour Proceedings Journal (Sep 2023). Conference Proceeding. Cited: ISI

8.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Nor Hazlin Bte Nor Asshidin; Khairul Nizam Bin Surbaini; Azmer Ezwan Abdullah. The Study Of Customers’ Expectations And Real Experiences Using The Self-Service Kiosk. International Journal Of Professional Business Review (Aug 2023). Journal. Cited: SCOPUS

9.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Khairul Nizam Bin Surbaini; Nor Hazlin Bte Nor Asshidin; Azmer Ezwan Abdullah. Capturing Customer Needs For Future Insight-Management Report. Urnd (Jul 2023). Other. Cited: None

10.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Khairul Nizam Bin Surbaini; Nor Hazlin Bte Nor Asshidin; Azmer Ezwan Abdullah. Capturing Customer Needs For Future Insight-Full Report. Urnd (Jul 2023). Other. Cited: None

11.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Nor Hazlin Bte Nor Asshidin; Khairul Nizam Bin Surbaini; Azmer Ezwan Abdullah. Mobile Touchpoint And Customer Effort: A Case Of A Leading Energy Firm In Malaysia . Bizfame 2023 2Nd International Virtual Conference On Business Finance Management & Economics (Jun 2023). Conference Proceeding. Cited: ISI

12.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Nor Hazlin Bte Nor Asshidin; Khairul Nizam Bin Surbaini; Azmer Ezwan Abdullah. A Bibliometric Analysis Of Omnichannel And Customer Satisfaction. Bizfame 2023 2Nd International Virtual Conference On Business Finance Management & Economics (Jun 2023). Conference Proceeding. Cited: ISI

13.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Khairul Nizam Bin Surbaini; Nor Hazlin Bte Nor Asshidin; Azmer Ezwan Abdullah. Online Touchpoints And Customer Effort: A Comparative Study Of Government And Local Authorities, Businesses, And Domestic Customers. Nurture (Jun 2023). Journal. Cited: SCOPUS

14.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Assessing Personal Attributes And Virtual Learning Engagement During Pandemic Among Accounting Undergraduates . European Proceedings Of Finance And Economics/ Iseba 2022 (Sep 2022). Conference Proceeding. Cited: Indexing In Progress

15.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Assessing Personal Attributes And Virtual Learning Engagement During Pandemic Among Accounting Undergraduates. European Proceedings Of Finance And Economics (Sep 2022). Journal. Cited: Indexing In Progress

16.

Nor Hazlin Bte Nor Asshidin; Elinda Binti Esa; Khairul Nizam Bin Surbaini; Abdul Rahman Bin Zahari; Azmer Ezwan Abdullah. The Effect Of Online Touchpoints On Utility Customers’ Experience . International Symposium & Exhibition On Business And Accounting 2022 (Sep 2022). Conference Proceeding. Cited: Indexing In Progress

17.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Perception Of Online Learning Experiences During Pandemic Among Malaysian Accounting Undergraduates. Global Business And Management Research: An International Journal (Oct 2021). Journal. Cited: ERA

18.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Perception Of Online Learning Experiences During Pandemic Among Malaysian Accounting Undergraduates. Iebmc'21 (Oct 2021). Conference Proceeding. Cited: ERA

19.

Juliana Anis Bte. Ramli; Khairul Nizam Bin Surbaini. Perception Of Online Learning Experiences During Pandemic Among Malaysian Accounting Undergraduates . Global Business And Management Research: An International Journal (Oct 2021). Journal. Cited: Indexing In Progress

20.

Abdul Rahman Bin Zahari; Elinda Binti Esa; Khairul Nizam Bin Surbaini. Effect Of Marketing And Handling Student Complaints On Student Satisfaction And Loyalty. European Proceedings Of Social And Behavioural Sciences Epsbs (Dec 2020). Conference Proceeding. Cited: Indexing In Progress