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Prashalini Naidu a/p Raventhran, Dr.

Dr. Prashalini Naidu A/P Raventhran

Senior Lecturer

Department of Management (UBS)

UNITEN Business School

03-89212020 (Ext: 7356)
Prashalini@uniten.edu.my

Academic Qualifications

  • MBA majoring in International Business, University of East London via WIM (2011)
  • Bachelors of Social Sciences International Studies, University Malaysia Sarawak (2006)

Working Experience

Position Place of Work Start End
Lecturer UNITEN 2015 Present
Part time lecturer Binary University 2014 2015
Business Analyst Alleati Consulting 2014 2015
Project Basis Management Consultant Provectus Sdn Bhd 2014 2014
Lecturer College MASA 2012 2013

Courses Taught

No specialized courses (length > 7) listed.

Professional Associations

  • Persatuan Sains Sosial Malaysia: Normal Member (2022)
  • Malaysian Institute of Management: Normal Member (2022)
  • Pertubuhan Rumah Perlindungan Wanita/Kanak- kanak (Didera): Exco (2011)

Recent Notable Publications

1.

Prashalini Naidu; Juraifa Bte Jais; Mohammad Khudari. Probing Into Digitalisation's Influence On Internal Customer Satisfaction: An Angle From Internal Customers Of Shared Service Organisations. Edelweiss Applied Science And Technology (Apr 2025). Journal. Cited: SCOPUS

2.

Prashalini Naidu; Juraifa Bte Jais; Mohammad Khudari. Incorporating Managerial Capability And Operational Capability As Features Of Digitalization To Measure Internal Customer Satisfaction In Shared Service Organisations In Malaysia. Journal Of Ecohumanism (Dec 2024). Journal. Cited: SCOPUS

3.

Prashalini Naidu; Juraifa Bte Jais. Uncovering The ‘Aha Moment’ Of How Digitalisation Is Linked To Serving Customers Better: A Glance At Shared Service Industry During The Covid 19 Pandemic . European Proceedings Of Finance And Economics (Sep 2022). Conference Proceeding. Cited: Indexing In Progress

4.

Prashalini Naidu. Shedding Light On Internal Customer Plight In The Shared Service Environment. European Proceedings Of Finance And Economics (Sep 2022). Conference Proceeding. Cited: Indexing In Progress

5.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Programme Monitoring, Review And Continual Quality Improvement Area 7 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

6.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Code Of Practice For Programme Accreditation (Coppa). Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

7.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Academic Staff Area 4 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

8.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Programme Management Area 6 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

9.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Educational Resources Area 5 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

10.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Student Selection And Support Services Area 3 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

11.

R. Jegatheesan A/l V. Rajadurai; fatini hanim mohamed taufek; Prashalini Naidu; Shafazawana Bte Mohamed Tharikh; Nor Izzati Bte Nor Redzuan; Abdul Rahman Bin Zahari. Assessment Of Student Learning Area 2 Code Of Practice For Programme Accreditation. Bba (Hons) In Hr – Odl (May 2022). Other. Cited: None

12.

Shahidah Bt Ahmad Suhaimi; Zuliawati Binti Mohamed Saad; R. Jegatheesan A/l V. Rajadurai; Prashalini Naidu. Odl09 Sim Module International Business. Na (Apr 2022). Other. Cited: None

13.

Leong Yeng Weng; Adzly Anuar; Muhammad Fairuz bin Abdul Jalal; Zubaidi Faiesal Bin Mohamad; Prashalini Naidu; Husni Bte. Mohd Radzi. Comparing Remote Heart Rate Accuracy Using Different Wavelengths. 19Th Ieee Student Conference On Research And Development (Scored 2021) (Nov 2021). Conference Proceeding. Cited: SCOPUS

14.

Leong Yeng Weng; Khairul Salleh Bin Mohamed Sahari; Adzly Anuar; Muhammad Fairuz bin Abdul Jalal; Zubaidi Faiesal Bin Mohamad; Prashalini Naidu; Husni Bte. Mohd Radzi; Salman Bin Yussof. Comparing Remote Heart Rate Accuracy Using Different Wavelengths. 19Th Ieee Student Conference On Research And Development: Sustainable Engineering And Technology Towards Industry Revolution, Scored 2021 (Nov 2021). Conference Proceeding. Cited: SCOPUS

15.

Leong Yeng Weng; Adzly Anuar; Muhammad Fairuz bin Abdul Jalal; Zubaidi Faiesal Bin Mohamad; Prashalini Naidu; Husni Bte. Mohd Radzi; Salman Bin Yussof. A Performance Study On Emotion Models Detection Accuracy In A Pandemic Environment. 7Th International Visual Informatics Conference 2021 (Nov 2021). Conference Proceeding. Cited: ISI

16.

Prashalini Naidu. Thriving During The Covid-19 Pandemic: Concerns Of Shifting Shared Services Operations From Brick And Mortar To Virtual Platforms. Global Business And Management Research: An International Journal (Oct 2021). Journal. Cited: Indexing In Progress

17.

Prashalini Naidu. Delving Deeper: Has Covid 19 Hampered Or Heightened The Shared Services Business Operation. Global Business And Management Research: An International Journal (Oct 2021). Journal. Cited: Indexing In Progress

18.

Prashalini Naidu; Nor Hazlin Bte Nor Asshidin. Examining The Reasons Of Presenteeism Among Academic Staffs: A Focus Group Study. European Proceedings Of Social And Behavioural Sciences Epsbs (Jan 2021). Conference Proceeding. Cited: Indexing In Progress

19.

Leong Yeng Weng; Zubaidi Faiesal Bin Mohamad; Muhammad Fairuz bin Abdul Jalal; Adzly Anuar; Husni Bte. Mohd Radzi; Prashalini Naidu; Khairul Salleh Bin Mohamed Sahari; Salman Bin Yussof. Progress Report - Urnd-Seeding-Rep-00002/ U-Td-Rd-19-28. Urnd - Urnd-Seeding-Rep-00002/ U-Td-Rd-19-28 (Dec 2020). Other. Cited: None

20.

Leong Yeng Weng; Zubaidi Faiesal Bin Mohamad; Husni Bte. Mohd Radzi; Prashalini Naidu; Muhammad Fairuz bin Abdul Jalal; Salman Bin Yussof; Khairul Salleh Bin Mohamed Sahari. Inception Report - Urnd-Seeding-Rep-00001/ U-Td-Rd-19-28. Inception Report (Dec 2020). Other. Cited: None